One-to-one Business Coaching for Side Business Owners

Build a Side Business That Gives You The Choice To Quit Your Job - Without Burning Out

One-to-one business coaching is your personalised runway to reignite (or finally launch) a service-based side business that feels good, fits your life, and actually makes you money.

One-to-one Business Coaching for Side Business Owners

You’re smart, capable, and respected. You walk into meetings with confidence, lead teams with clarity, and get things done.

It looks like you’ve made it - you have the title, the salary, the recognition. But under the successful exterior, there’s a quiet itch that you can no longer shake – a sense that this career path, while impressive to many, is no longer fulfilling for you.

You’re tired of pouring your energy into someone else’s business. Tired of making things happen for a company that doesn’t reflect your values or vision.

At night, you scroll Instagram, heart skipping when you see women running their own thing - coaching, consulting, creating. Combining work and travel, working from wherever they happen to be. They’re building something for themselves: a business that fits their life, their rhythm, their priorities.

You want the freedom to do meaningful work on your terms, to be more present at home, to stop checking emails and Slack at 9pm, just to stay ahead.

One-to-one Business Coaching for Side Business Owners

You’re smart, capable, and respected. You walk into meetings with confidence, lead teams with clarity, and get things done.

You’re tired of pouring your energy into someone else’s business. Tired of making things happen for a company that doesn’t reflect your values or vision.

You want the freedom to do meaningful work on your terms, to be more present at home, to stop checking emails and Slack at 9pm, just to stay ahead.

Having your own business isn’t just about making money (though of course that matters too).

It’s about autonomy and ownership - of your time, your talent, your future.

It’s about choosing who you work with, how you show up, and what success looks like for you.

You want to build something that lights you up again. Something that lets you use your expertise in a way that feels deeply satisfying - and finally leaves the Sunday scaries behind.

You’re ready to work and, with (very) limited time – you want to make sure you’re working on the right thing, in the right order, with the right support.

Because with the right support?

Watch out world! You become the woman who claims her own path, who doesn’t just start a business, but who changes everything.

Build a Side Business That Gives You Greater Choice And Freedom In The Next Chapter Of Your Work Life

One-to-one business coaching is your personalised runway to reignite (or finally launch) a service-based side business that feels good, fits your life, and actually makes you money.

Money to build a buffer, pay for fab holidays, invest in yourself with further education, and enable you to finally quit your job and embrace the freedom and flexibility of running your own show.

This is high-touch, tailored support for women who are ready to stop trying to figure it out on their own and start making real, sustainable progress to create a business that supports them to earn great money, doing work they love, without burning out.

You don’t need more hours in the day - you need a smarter way to use the ones you already have.

That’s where this coaching begins.

Together, we strip back the noise and hone in on what actually moves the needle - no more procrasti-planning or doing busy work that looks productive, but doesn’t actually bring in clients.

You’ll learn how to structure your week around your energy, your schedule, and your priorities, so your business grows without taking over your life.

We’ll co-create a realistic, impactful action plan that fits into the nooks and pockets of time you do have and makes them count.

This isn’t about hustling harder. It’s about building momentum with purpose, clarity, and consistency. And yes, it works - even if your calendar already feels full.

Feeling stuck or stalled?

You’re not alone.

You started your business because you had something to offer - and a bigger vision for your life.

But life is very crowded - between your job, family, keeping up with friends, thinking about exercise, and trying to also have some kind of a social life, some weeks it feels almost impossible to prioritise your side business.

And with precious few hours to work on your business, you’re often consumed by overthinking, second guessing, worrying, endless research, and a to-do list that just gets longer.

It’s emotionally exhausting, and you sometimes consider quitting, if it weren’t for the fact that quitting would feel like a betrayal to future you.

Feeling stuck or stalled?

You’re not alone.

You started your business because you had something to offer - and a bigger vision for your life.

And with precious few hours to work on your business, you’re often consumed by overthinking, second guessing, worrying, endless research, and a to-do list that just gets longer.

It’s emotionally exhausting, and you sometimes consider quitting, if it weren’t for the fact that quitting would feel like a betrayal to future you.

Right now:

Your message feels fuzzy, and marketing feels like a constant chore.

You’re not getting enough (or the right) clients.

You feel overwhelmed and unclear

You’re always feeling constantly behind.

You know you want a business that gives you more freedom, more income, and more purpose - but it keeps getting pushed to the side.

You know that if something doesn’t change soon, your business may never become what you know it could be.

This is your opportunity to finally prioritise what really matters – and to create an actionable timeline to build your side gig into a thriving, highly profitable business that can support you in the next chapter of your work life.

“Helped me believe in the value I had to offer my clients…”

“I was at the beginning of my business journey and knew what I wanted to achieve. but wasn’t quite sure how to get there. I had limited time (and expertise) to make it work, so I enlisted Shandra’s expertise to help fast track my journey.

She gave me the tools, techniques and strategies I needed to speak with confidence about myself and my services. Her advice helped me to convert potential clients into bookings immediately.

The coaching program helped me truly define what my offer was, the best way to build it and then present it in a way that would attract my ideal client.”

Natalie Dwyer

Zonlister

Is this you?

One-to-one business coaching is for you if:

You’re a midlife woman who wants to start a service-based side business, or you’ve started it, but it’s stalled, paused or plateaued.

You’re still in a job (full or part-time) and want your business to generate consistent income so you can reduce your hours, or quit for good..

You’ve had clients (and know your work is good!) - but you lack the structure, strategy and confidence to grow.

You’re tired of trying to figure it out alone, second-guessing every decision, or working way too hard with little results to show for your efforts.

You want support that is highly practical, always encouraging and built specifically for women just like you.

If you’re still here, nodding along, you’re in the right place.

Meet Your Business Coach, Shandra Moran

Hi, I’m Shandra Moran - founder of The Transit Lounge, business coach, podcast host, and recovering workaholic (it’s a work in progress!).

After 20+ years in executive leadership roles - including as a nationally awarded Marketing Director and senior Learning & Development leader - I hit burnout. Twice.

Since then, I’ve helped thousands of business owners turn their passion and experience into steady, sustainable income with coaching, courses and real-world strategies that actually work.

The second time, adrenal fatigue forced me to rethink everything, including what was actually important to me.

That’s when I created The Transit Lounge - a space for midlife women like you togrow profitable side businesses that gives you freedom, purpose and income without burning out. Doing work that you really want to do by following a proven roadmap and action plan that allows you to quit your day job and have your business support you in the next chapter of your work life.

Meet Your Business Coach, Shandra Moran

Hi, I’m Shandra Moran - founder of The Transit Lounge, business coach, podcast host, and recovering workaholic (it’s a work in progress!).

After 20+ years in executive leadership roles - including as a nationally awarded Marketing Director and senior Learning & Development leader - I hit burnout. Twice.

Since then, I’ve helped thousands of business owners turn their passion and experience into steady, sustainable income with coaching, courses and real-world strategies that actually work.

The second time, adrenal fatigue forced me to rethink everything, including what was actually important to me.

What does ‘Future You’ do with her time?

What happens when you finally make the leap - when your side business becomes your main thing, and you’re calling the shots?

You might decide to pack up your laptop and spend three months living and working in Barcelona, exploring the city’s creative heartbeat between coaching sessions or client calls.

Or maybe you hitch up a caravan and take your work on the road to travel Australia, while serving clients from your favourite coastal spots, with the freedom to stop and stay whenever inspiration (or sunshine) strikes.

It could be about building something future proof - a portfolio business that draws on everything you’ve learned in your career. You use your leadership skills to build a small virtual team, delegate with confidence, and finally stop being the bottleneck in your own business. You offer strategy sessions, group programs, workshops - maybe even start speaking or sitting on boards.

You're not just “working for yourself” - you're designing a work life on your terms.

Or maybe your vision is quieter, more spacious? Perhaps you’re building your side business to slowly transition to retirement, downshifting with purpose, doing work you love, setting your own hours, and still contributing meaningfully, while enjoying freedom and flexibility of when and where you work.

Perhaps you’re looking to create multiple income streams - coaching, consulting, digital products, so that your lifestyle is not just exciting, but future-fit.

Perhaps you’re keen to become geo-flexible, able to travel or live abroad without pausing your business, all while having a home base that you love coming back to.

You choose when, where and how much you work, who you work with, and what your days look like. That’s what owning your business can do.

It’s more than freedom - it’s alignment, impact and liberation.

One-to-one coaching specifically for working women:

This isn’t just coaching.

It’s especially designed for working women in a practical, supportive, step-by-step process to:

Set up, or reboot your business in a way that actually works for your goals, time restraints, a clear ideal path to quitting your job

Create real momentum with personalised strategies for marketing, sales conversations, pricing, awesome offers, services development, and more

Build a business that is highly profitable and sustainable for your financial goals and obligations

Be supported by a highly-experienced mentor and leader who can be your trusted sounding board, tell it like it is coach and wise counsel

Roadmap to (finally) quit your job, knowing that your business can truly support you, not just financially, but structurally, emotionally, and intellectually, in the next chapter of your work life

“Extremely rewarding personally and professionally…”

"Shandra is the most positive leader and coach you could come across. She’s a wealth of knowledge, and a lateral thinker- she will help you find solutions to any business problem and will always believe in you.

My business wouldn’t be where it is today without her guidance. It’s been extremely rewarding personally and professionally.

I really recommend Shandra and The Transit Lounge to anyone seeking help to achieve the next level in your business.”

Siobhan Tagell

Perfect Plan

Here’s how it works:

Apply to work with me

Take 5 minutes to fill out our application form, to help me understand whether or not we’re the right fit.

Agreement & payment

When we decide to work together, I’ll send you an agreement and invoice. Optional payment plans are available.

Business Deep Dive Diagnostic

We start with a powerful pre-coaching questionnaire to uncover what's working, what’s missing, and where your biggest opportunities are.

90-Minute Kickoff Strategy Session

We create a personalised plan tailored to your goals, timeline and business stage - with a clear path forward from day one.

Growth Readiness Assessment

Our Growth Readiness Assessment ensures that you create a solid foundation that allows your business to scale without becoming a time and energy sucking monster that’s worse than your day job…..

Fortnightly 1:1 Private Coaching via Zoom

Focused, action-oriented one-to-one sessions to keep you moving and accountable every step of the way.

90-Day Planning Framework

Your repeatable roadmap for real progress - so you always know what to focus on now – and what can wait. No more shiny objects!

Between-Session Support via Email or WhatsApp

Ask questions, share updates, and get input in between calls - to get unstuck and move quicker.

Reviews of Key Work (offers, content, strategy etc)

Direct, constructive feedback on what matters most - from a seasoned professional who’s worked with hundreds of businesses just like yours.

Imagine if:

You’re crystal clear on your niche and profitable offers that act like honey to bees for your right clients. Everything is so much more effective when these two things are nailed.

You have a bespoke clear, sustainable business plan that enables you to grow deliberately, methodically, and profitably, compounding your efforts over time so that everything becomes easier.

Your messaging and marketing pulls the right people to you with a constant stream of qualified leads who were primed and ready to work with you.

Your pricing and service delivery smartly leveraged your time so you could increase your take-home pay, build your financial buffer, in far fewer hours.

You had a CEO mindset that meant you were confident in your decision-making, in control of your growth, and proud of your progress.

How to know if this is for you

The most important marker of whether or not someone will be successful in building a side business that enables them to make the business their main income earner, is desire. Pure and simple.

You’ve got to want it.

When you’re driven to build a successful side business, you’ll find the time, discipline, and wisdom to do so – with my help.

But every month you put your business on the back burner, you push your freedom further away.

That choice to leave your job? It stays out of reach - while years pass as you negotiate with a challenging boss, tolerate annoying office politics, or a work culture that’s slowly yet surely chipping away at your soul.

And we know that this stress doesn’t stay at work. It shows up at home where you feel snappy, grumpy - like a shell of a human who does nothing but work.

Meanwhile, your business idea - which you know could be something great - stays stuck. It stagnates into serious frustration and a feeling of not living up to your potential. Because when an idea is not fully brought to life, you’re left wondering what could have been and your business doesn’t get to help the people it’s meant to serve.

Yes, building a steady, profitable business takes time. But time passes anyway. The years speed by and regrets get expensive. There’s no reason why you can’t build a highly profitable side business as you craft your exit plan from the day job and into the next stage of your life.

Your Exclusive Bonuses

These high-impact resources are included with your coaching to accelerate your progress and multiply your results.

Full Access to Marketing Mojo Course (Value $2,288)

A complete self-paced program covering everything from niche clarity to messaging, offers, pricing and marketing - so you can confidently attract and convert great clients without overwhelm.

Full Access to Momentum Growth Group (Value $1,182)

Optional additional support with access to our Momentum Membership, which includes weekly live co-working and Q&A calls, monthly planning check-ins, co-working sessions, short trainings, and access to a powerful resource library - all designed to keep your business moving between our sessions.

Real Women. Real Results.

"I went from stuck and scared to making confident sales - with personalised strategies that work for me."

“I knew I had great offers but was scared to sell. I worried I wouldn’t get ROI and hated the idea of wasting time. Now? I have personalised strategies that help me move through discomfort, and Shandra’s voice in my head (in a good way!) guiding me through.

I feel supported, seen, and like I finally have what I need to move forward with confidence.”

Kathryn
Consultant & Creator

"Within 3 months, I replaced my job income - and now have a business that runs on my terms."

“I was time-poor and doubting whether I could actually build a business fast enough to support myself. Shandra helped me believe in myself, define my offer, and turn strategy into real clients - fast. I’m now fully self-employed with a consistent income and a business I love.”

Natalie
Service-Based Business Owner

Your Investment & Next Steps

6 Months of Private one-to-one Coaching

(12 one-to-one sessions)

Pay-in-Full:

$4,997 AUD

(save $685)

Payment Plan:

$947/month

for 6 months

Limited Spots Available

To keep this deeply personalised, I only work with a small number of private clients at a time - and right now, just three spots are open.

If you feel like you’ve been circling the runway, but want to really give your business a red hot go, then its time to come on board, rev things up and get ready for take off!

Your future business - and future you - will thank you for it.

TAKE THE NEXT STEP - BOOK A CALL TO SEE IF WE ARE A FIT

Frequently Asked Questions

What kinds of businesses have you worked with before?

Over the years I’ve worked with a wide range of women growing service-based side businesses - each bringing their own skills, passions, and professional background.

Including:

• Coaches & Consultants - Career coaches, executive coaches, leadership consultants, and therapists looking to create strong, clear offers and attract aligned clients.

• Educators & Trainers - Teachers, facilitators, and workshop leaders packaging their IP into courses, programs, or memberships.

• Creative & Communication Experts - Copywriters, authors, speakers, graphic designers, photographers, and digital marketing consultants growing their business with more clarity and confidence.

• Virtual & Remote Support Pros - VAs, OBMs, and support professionals ready to shift from task-doer to business owner with their own signature services.

• Corporate Escapees - Former executives, project managers, HR consultants, marketers, and learning & development professionals turning their expertise into their own venture

• Property & Lifestyle Services - Buyer’s agents, vendor advocates, and consultants supporting others through big transitions or lifestyle upgrades.

• Health & Wellness Professionals - Nutritionists, health coaches, personal trainers, and mindfulness facilitators building visibility and sustainable revenue.

I’m short on time - can I still do this?

Yes, because this coaching is especially designed for working women who are juggling a lot. We’ll create a strategy that works in part-time hours and prioritise what moves the needle - no fluff, no procrasta-work.

We’ll create the strategy around where you and your business are at, as well as the time and energy you actually have to grow it without burning out.

What if I’m not fully ‘ready’ yet?

You don’t need everything figured out - that’s what this coaching is for. If you’ve started your business (even if you’ve paused or plateaued), and you’re serious about making it work, you’re ready.

Do I need a website or social media set up first?

Nope. In fact, many clients refine or rebuild their offers during the coaching. We’ll start where you are and build from there.

How do I pay? Do you offer payment plans?

When you decide to go ahead with your program you’ll be sent to a secure online checkout page. Most often people pay in full as a one time payment, however payment plans are available on request.

Ready to See What’s Possible for Your Business?

Click below to book a call to see if we're a fit to work together.

We’ll explore where you’re at, where you want to go, and whether one-to-one business coaching is the right path to get you there.

YOUR NEXT STEP - BOOK A CALL TO SEE IF WE ARE A FIT